I love the phrase that appearances are not always what they appear to be. That is so true in the marketing world. In this ‘world’, it’s our job to sell and promote – and some use smoke and mirrors to...
Stats and analytics are the backbone of any good marketing campaign. If you are not using these to plan and review your pediatric practice marketing campaigns, now is the best time to start! Even if your marketing strategy is done,...
By now I’m sure you’ve read numerous posts about your practice’s marketing strategy for this year. Although it’s beneficial and important to lay all of this before the end of the previous year, that doesn’t work for everyone. If you...